Fishman-Davidson Center
|   Home   |
Publications
The Center supports the production of research publications that give new perspectives and influence the course of research and teaching in the field.
image
Display: Show All    Currently Showing: Mark A.A.M. Leenders
Click on an author name to display only their publications.
Published Documents
The Motion Picture Industry: Critical Issues in Practice, Current Research and New Research Directions, (Nov-Dec 2006), with Jehoshua Eliashberg, Anita Elberse, Mark A.A.M. Leenders, Marketing Science, Vol. 25, No. 6: 638-661.

Working Documents